Miami, FL – February 5, 2025 – Realscreen, Everywoman Studios, and A+E Networks are thrilled to announce Charlotte Lindsay Marron and Susan McClelland as the winners of this year’s Propelle Content Accelerator initiative for their groundbreaking project, How to Kill Someone in the 21st Century. The eight-episode investigative documentary series explores real-life cases that reveal how the internet has given rise to new forms of predators and victims.
Launched in 2020, the Propelle Content Accelerator initiative champions emerging women creators by providing project development support and pitch mentorship, fostering greater diversity within the non-fiction content landscape. This collaborative initiative brings together Realscreen, Everywoman Studios, and A+E Networks to select standout creators from the program. These participants receive guidance from leading executives in the non-fiction and unscripted entertainment sectors. Notably, this year’s winning project benefited from mentorship by Unscripted Development Executive Molly Micallef, whose insights helped Charlotte and Susan refine their groundbreaking investigative series.
The program culminates in a private pitch session with A+E executives at the Realscreen Summit, where the winner is awarded a $25,000 development deal. This year’s winning project exemplifies the mission of the Propelle initiative by bringing bold, investigative storytelling to light while amplifying innovative voices from women in media.
“Charlotte and Susan’s compelling and timely project, How To Kill Someone In The 21st Century, stood out both for their unique journalistic approach to crimes in the internet age and their exclusive access and sensitive approach to victims,” says Everywoman Studios CEO Abby Greensfelder. “The Everywoman Studios team and Realscreen is thrilled that this story will be developed under the expert guidance and care at A+E Networks, who have had an incredible track record of bringing buzzy crime series to audiences.
Propelle is about enhancing connections and opportunities for women producers. We’re proud our program can play that positive role in the business.” In addition to the Propelle project winner, A+E Studios has announced it is awarding Propelle participant Anna Wasylenki a paper development deal for a new creative format. “We were really impressed by the level of creativity and the thoughtfulness behind this year’s pitches. While there can only be one winner for Propelle, we’re excited to announce that A+E Factual Studios will be entering into a development deal with Anna. It’s a true testament to the remarkable talent we saw,” said Steve Ascher, EVP, Head of Development, A+E Factual Studios.
“Propelle embodies our commitment to empowering women creators within the non-fiction storytelling space,” says Mary Maddever, EVP of Realscreen and NATPE Executive Content Director. “Realscreen is able to open doors through the Summit experience, and the Propelle partnership not only provides unique unscripted market access and onboarding, it also cultivates community among current and future women leaders within our industry.”
For more information, contact:
Cayce Kelly
Ink Media
818.268.5073
Cayce@inkmediapr.co.uk